For this project, I worked with the Elections and Voting Information Center to redesign their logo and create templates for future use. My main goal was to achieve a sense of professionalism and structure to accurately represent the brand, reflecting an audience of policymakers and election professionals while drawing on government as a model for a stable foundation in my design choices. This was achieved through a structured grid system, clear typographic hierarchy, and a restrained color palette to create a sense of clarity, consistency, and stability across materials.
